My latest branding job is for Arena Counselling. They came looking for a new fresh, modern logo that looks professional and appeals to the wide range of clientele they see.
I wanted to ensure the new branding did not veer too far from the original logo (above) which clients would already be familiar with. In keeping with the original circles which represented the ‘roman arena’ and the namesake of the business, I evolved these into softer brush-stroked lines.
The client also requested the use of the therapeutic Ginko leaf to be incorporated into this logo as it held special meaning to her. The final result is this professional yet appealing & versatile design.
Have you got a brand in need of a makeover? Or just starting out? I’d love to chat! Get in touch today.